Project Information
Project:
„Castles and palaces Poland-Germany connect us” INTERREG Poland – Saxony.
Implementation period:
01.02.2024 – 31.01.2026
Beneficiaries:
Lead Partner: Lower Silesian Tourism Organization. Project partner: Marketing-Gesellschaft Oberlausitz-Niederschlesien mbH.
The main objective of the project is:
Development and implementation of a strategy/action plan aimed at creating, developing and promoting a cross-border cooperation network aimed at expanding the existing tourist product under the brand „European Route of Castles and Palaces”.
The specific objectives of the project are:
- Creation of a cross-border tourist product “European Route of Castles and Palaces Poland-Germany”
- Intensification and improvement of the promotion of castles and palaces in the support area (Saxony and Lower Silesia)
Planned project results:
Task no. 2: Tourist product “European Route of Castles and Palaces Poland-Germany”.
Project products:
- A printed map of the European Route of Castles and Palaces Poland-Germany.
- Advertising films presenting castles and palaces.
- Strategy/action plan for the promotion and development of the European Route of Castles and Palaces.
- Inspirational programs.
Task no. 3: Promotional and information activities.
Project products:
- Websites.
- Online campaign.
- Training of CIT employees on both sides of the border in the support area.
- Cross-border public event.
Project duration:
From 1 February 2024 to 31 January 2026
Project budget:
The total value of the project is 330,255.00 euros, of which 264,204.00 euros is co-financing from European Union funds.